Here’s one for people who are designing something others are gonna do. A process. Online or in person.
Two things.
1) Behavioural Scientologists scientists tell us that if we set people’s expectations their experience follows. So tell people what they’re about to do is easy.
Otherwise people are likely to assume the task is a drag, and not do it.
2) How hard that thing is to do is less important that how hard it seems to be.
How you design the thing directly affects how easy it seems.
I was looking for car insurance online. The websites that give you a quote all have similar length forms, but one site served up the questions one by one. And dayyym it felt easy.
Bit size chunks make long processes feel much simpler.
Feel is more important than actual.