The best cross-disciplinary skill

Understanding the fleshy bundles of emotions that are our fellow humans.

  • What are the real reasons people click the buy button.
  • How to deal with angry customers.
  • How to inspire others.
  • How to pick people up when they’re down.
  • How to tell when someone is lying.
  • How to persuade people of things.
  • How to get along with people you don’t like.
  • How to teach people

Plus 10 million other things that make this the most valuable, but hardest skill of them all.